Start Date: 11/19/2026 11:00 AM PST
End Date: 11/19/2026 12:30 PM PST
Venue Name: Your desktop
Organization Name:
ACEC Oregon
Contact:
Retention Is the New Recruiting
Creating a "Stay Culture" for Millennials and Gen Zs in Engineering Firms
Proven strategies to reduce turnover and increase loyalty in a competitive talent market.
After completing this workshop, participants will be able to:
1. Identify the primary drivers of turnover among Millennials and Gen Z engineers and explain how these differ from traditional retention assumptions.
2. Apply proven "Stay Culture" strategies that increase engagement, loyalty, and long-term commitment within engineering teams.
3. Develop actionable retention plans that reduce recruiting costs and strengthen workforce stability in a competitive engineering talent market.
Note: This is an interactive webinar between the presenter, you, and other participants. Please come ready to participate with your camera on. Thank you!
ABOUT THE PRESENTER:
Jeff Gross
Gro-Nova
Gro-Nova specializes in next-generation workforce and leadership development for engineering firms. We partner with organizations to improve retention, leadership readiness, and long-term performance through practical, industry-specific programs.
Jeff Gross is the owner and Chief Empowerment Officer of Gro-Nova Inc and author of Ten Tips to Empowerment Leadership, The Power of People First, Ten Tips to Employee Retention, Creating a Stay Culture and Next Gen Revolution, Multigenerational Leadership. He is passionate about empowering teams through the empowerment leadership training he offers. He has over 20 years coaching, leading, and building high-performance teams. Jeff's executive leadership experience includes working for small-to-large organizations including Fortune 500 companies.
He has a Master’s Degree in Business Administration and Bachelor of Science in Engineering
PRICING:
ACEC Members: $60
Public: $80
Please note that this webinar is not to be broadcast in a group setting. Each person must sign-up individually. Thank you!!
CPD's: Meeting is good for accruing one and a half (1.5) continuing professional development credits.
American Council of Engineering Companies of Oregon
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